2011 Exposure: A Weekend of Workshops
Saturday and Sunday, November 5-6, 2011
9 am - 4:30 pm
Lunch with the CPA Trustees: Sat. & Sun., 12:30 - 1:30 pm
Reception: Saturday, November 5, 4:30 - 6 pm
Cost: $160, Members Only.
Sunset Center



Please join us for the 2011 “Exposure” Weekend of Workshops – this year “For Members Only.” The fourth annual 2-day symposium will again feature a variety of instructors and topics on photographic skills, artistry and business. Instructors include Jason Bradley, Martha Casanave, Bob Franco, Jack Wasserbach, Glenn Steiner, Jerry Takigawa, Patrick Tregenza, Tracy Valleau, Al Weber, and Elizabeth Murray.

For the first time this year, each instructor will give two sessions, allowing people to participate in more seminars.

A gathering of all participants at the end of each day will feature Brian Taylor on Saturday, and David Bayles and Ted Orland on Sunday. A reception in the CPA gallery will follow the concluding session on Saturday.

Portfolio Reviews will be conducted by some of the Workshop Instructors in addition to Bob Kolbrener, Richard Garrod, Doug Steakley, Eduardo Fujii and Huntington Witherill. Reviews will be conducted between sessions and sign-ups will be in advance. In preparation for these reviews, photographers should bring 10-12 prints, well-edited and organized according to the major themes in their work.

Exposure is the best opportunity to meet and learn from your fellow photographers and mentors! All levels are welcome! $160 per person, lunch included; to register, call the Center for Photographic Art at 831-625-5181 or register below. “Exposure”is open to CPA Members only.

Workshop Instructors:
Jason Bradley, “Optimizing Prints”
Patrick Tregenza, “The Still Life”
Tracy Valleau, “Raw; Beyond JPEGs”
Jerry Takigawa, “Photography as a Second Language”
Glenn Steiner, “Workflow Management”
Martha Casanave, “The History and Revival of 19th Century Techniques”
Jack Wasserbach, “Inspiration”
Al Weber, “The Photographic Portfolio”
Bob Franco, “How to Plan a DSLR Video Project”
Elizabeth Murray, “Focus from the Heart”

Workshop Speakers (General Session):
Brian Taylor, “Where is Photography Now?”
David Bayles and Ted Orland, “And Now for Something Completely Different”

Portfolio Reviewers:
Jason Bradley
Elizabeth Murray
Patrick Tregenza
Tracy Valleau
Glenn Steiner
Bob Kolbrener
Richard Garrod
Doug Steakley
Eduardo Fujii
Brian Taylor
Huntington Witherill
Al Weber

Portfolio reviews will be assigned on a first come, first serve basis. Call the office to sign up (831) 625-5181 by Tuesday, November 1st.


 
Sessions

Raw Imagery vs. JPEG
Tracy Valleau

'RAW Power' is an abbreviated version of Mr. Valleau's course "Beyond JPEG" and is an introduction to the file format used in today's digital darkroom. The 90-minute session will lay the foundation for understanding the difference between JPEG and raw files, and why fine-art photographers often choose the latter. Examples will be shown, and the students will watch as a raw file is sent through the various stages of the basic workflow, using Adobe Camera Raw, Photoshop, and (time permitting) Nik SilverEFX Pro. This densely-packed lesson will be augmented with a take-away CD covering the entire session, which the student can review at his/her leisure.

Tracy Valleau built his first darkroom 55 years ago, and he has been shooting ever since. As a certified Macintosh consultant and programmer, he easily made the transition to digital imagery and he taught it at the graduate level at Academy of Art University. His work has been published in "Outdoor Photographer," "Panorama," "Best of California," "Windows of the World" (among others) and has been included in juried shows at the CPA, as well as other shows. Tracy's passion is digital printing. He is a member of both ImageMakers and the Center for Photographic Art.

A portfolio is designed to organize and display a body of work at maximum visual quality. Usually 12-25 handmade prints comprise the content, along with a cover statement and a list of prints. Encased in a simple folder or an elaborate clamshell box, the intent is always to showcase and protect the content. The portfolio can be farmed out to a bindery, or, if one has the hand skills, made at home. Well crafted, handmade portfolios are marketable. With the advent of digital printing using a PC, possibilities today are almost endless. This workshop will see and handle everything from 50-year-old fine art photographic portfolios, worth thousands of dollars, to handmade and very personal collections neatly bound, that do the same thing. Included will be time for discussing construction techniques at home, with samples. Al Weber has been making portfolios since 1972.

Al Weber’s photographic career spans six decades. His commercial and personal work includes aerial, industrial and architectural photography as well as portraits, abstracts and images of the American Southwest. Since working with Ansel Adams for 18 years, he has trained over ten thousand students in his own workshops and classes, collaborating with Morley Baer, Jerry Uelsmann, Edna Bullock, Hal Halberstadt, and many others. He has had many one-man exhibitions and his work is in permanent collections across the nation.

Jason Bradley is a nature and underwater photographer based in Monterey, California. His passion for photography extends to all kinds of subjects, but he is happiest and most in his element focusing on coastal habitats and ecosystems. Jason's work has been published in various books, magazines, calendars, digital media outlets, and elsewhere, and he has worked alongside many conservation groups and scientists.

The workshop will address the various aspects of creating a visually appealing still life through lighting, propping, camera angle etc. There will be examples of the use of photographic lighting as well as available light.





Patrick Tregenza operates a thriving commercial photography studio in downtown Monterey. Celebrating his twentieth year in business, Patrick is proud that his list of clients and interesting projects continues to grow. Targeting the agriculture industry as being one of the most dynamic areas of local industry, Patrick carved out a niche and is recognized as a leader in photographing food and produce. Most recently, he has expanded his repertoire to apply his lighting and compositional skills to live action video so he can accommodate the ever increasing demand for compelling web content. Patrick’s skills continue to evolve as the tools of his medium do the same.

Great photographs seem to be imbued with personal vision. How does the human need for being connected to one another influence your ability to find your personal vision? What do the stories that you tell — to the world, to yourself— have to do with what you create? Do you see yourself on both sides of the camera? Why do you make photographs? Are all of these questions really relevant? Only if you want to join me in exploring them and more!

Jerry Takigawa received a BA in art with an emphasis in painting from San Francisco State University in 1967. He studied photography with Don Worth and used the medium primarily as a tool to do photo-real paintings and drawings. In 1969 he made a transition from being a painter to working exclusively with the camera. His early work focused on social and ecological documentary. In 1971 he moved from the San Francisco Bay area back to the Monterey Peninsula and began shooting color. In 1982 he was the first photographer to be given the Imogen Cunningham Award for color photography. His work is in the permanent collections of the San Francisco Museum of Modern Art, the Brooklyn Museum of Art, the Santa Barbara Museum of Art, the University of Louisville, the Library of Congress, and the Monterey Museum of Art. Presently he is owner and creative director of Takigawa Design, a brand design consultancy based in Monterey, California.

You’ve been on vacation and brought home four thousand captures? Now what? How does one attack this mountain of imagery with efficiency and confidence? Within “Streamlining Workflow,” we will explore the powers of Photoshop CS-5 Bridge and personal tricks of the trade including organization methodology, rating, the need for multiple redundancy, the hidden powers of the DNG file, batch processing on location, tethered shooting and many other topics of interest to photographers, pro and amateur alike. Join award-winning pro photographer Glenn Steiner in a workshop guaranteed to “streamline your workflow,” whilst increasing your joy and appreciation of photography.



Glenn Steiner, a multiple award-winning pro photographer, has been lighting + shooting assignments across Europe, Asia and Northern America for the past 35 years. Glenn shoots assignments for the world’s best agencies and designers, and a who’s-who of Fortune 500 corporations including Bank of America, California Microwave, Hewlett Packard, Merck, National Geographic magazine, Transamerica Corporation, Wells Fargo and Xerox. Glenn’s fine art photography is represented by the San Francisco Museum of Modern Art’s Rental Gallery and is included in collections, both private and corporate worldwide. When not shooting assignments, Glenn leads photography workshops in Greece and in California. Glenn works as a mentor on the American Society of Media Photographers executive board, and lectures as an adjunct professor for local Universities and at the Center for Photographic Art.

Learn about the wet-plate collodion process and albumen printing, which were used from 1851 to the late 1880s, and which are experiencing a revival today. Casanave will make observations on some of the relevant aspects of upper-class Victorian society, and then compare and contrast the work, and personalities, of two of the most obsessive and eccentric 19th century photographers, Julia Margaret Cameron and Charles Lutwidge Dodgson (Lewis Carroll). Did Cameron's husband's hypochondria and opium use affect her photography? Was Lewis Carroll a pedophile? Come and find out!







Martha Casanave is a Monterey-based fine art photographer who has been a working and exhibiting photographer for thirty five years. She teaches photography at both Monterey Peninsula College and Cabrillo College. Her current work is a series of portraits using a 100-year old 5 x 7 camera and the albumen printing process. She is working on her fourth book, environmental portraits from five decades.

INSPIRATION: stimulation of the mind or emotions to a high level of feeling or activity, to creative thought or to the making of art. Do you ever experience "photographer's block?" Together, we will discuss ways to renew your passion.

Jack Wasserbach:

Fine art photographer for over 40 years, Director of ImageMakers
Degrees:
Art Institute of Boston, California College of Art
Collections:
MET, NYC; Center for Creative Photography, Tucson

Brian will present a fast-paced and highly debatable overview of various artistic and technical issues being explored by photographers today. This presentation will serve as a lively forum to discuss traditional photographic concerns alongside the changing contemporary views of today’s artworld.

Brian Taylor was born in Tucson, Arizona. He received his B.A. Degree in Visual Arts from the University of California at San Diego, an M.A. from Stanford University, and his M.F.A. from the University of New Mexico. Brian is known for his innovative explorations of alternative photographic processes including historic 19th Century printing techniques, mixed media, and handmade books. Brian has taught photography workshops for over 20 years at institutions including the Friends of Photography, the University of California at Santa Cruz and Berkeley, Stanford University, Photo Alliance, and the Oklahoma Arts Institute. Brian is currently the Chairperson of the Department of Art and Art History at San Jose State University.

Those who know David Bayles and Ted Orland, are well aware that what them sets them apart as authors, photographers and workshop leaders is their well-honed spontaneity and creativity. Their forthright, honest and ongoing narratives about creativity have continued to serve photographers and artists for decades since the release of their groundbreaking book, Art & Fear. We are delighted that David and Ted will be joining us again this year as part of the CPA’s Exposure Weekend. Be prepared to sit back, relax and enjoy “Something Completely Different” from these two iconic leaders as they share new insights that are sure to inspire and inform your artistic inclinations, whatever they may be!

David Bayles is an accomplished photographer, author, workshop leader and conservationist. He has studied with Ansel Adams and Brett Weston, among others, and has taught and written extensively in the arts for over thirty years. Along with Ted Orland, Bayles is the co-author of Art and Fear (1993), the perennial best-seller on issues of artistic development, and Notes On A Shared Landscape – Making Sense Of The American West (2005). David has fished, hiked, camped, rowed and photographed all over the western United States for more than fifty years. He lives in the woods just outside Eugene, Oregon, and spends part of his time on the Monterey Peninsula.

Ted Orland is a 1963 graduate of the University of Southern California with a degree in industrial design. Ted also earned a masters degree in interdisciplinary creative arts from San Francisco State University. He has held full-time positions at Stanford University and University of Oregon, and has taught part-time at a number of schools including Cabrillo College, where he currently teaches digital photography. He is also co-author (with David Bayles) of the classic artists' survival guide, Art & Fear, and is author of its recent companion volume, The View From The Studio Door. Ted lives in Santa Cruz, California, where he continues his parallel careers in teaching, writing and photography.

Making Photographs With Clear Vision and Authentic Voice

What is your story?
What do you love?
What ignites you?
We will explore following your intuition when photographing,
How to create intimacy with your subject,
Connecting with passion.
Ways to offer reciprocity; appreciation, respect and delight.

Creating photographs that inspire you and your viewers and connects to awe, and a sense of wonder. In this day of so many images how can we create photographs that take your breath away and open your heart perhaps even motiving viewers to action or creating a sense of healing?




I am an artist deeply connected to nature and spirit. Following my heart, intuition and passion has led me to a rewarding career: over a million books and calendars sold, ten museum shows of my photographic murals accompanying Monet's paintings, annual photographic trips abroad, and featured in galleries and corporate collections both both here and abroad. I am best known for images that capture a spirit of place, as well as my romantic hand- painted images I call Painterly Photography.

Join me in a discovery of delight, creativity, and expanded imagination, to re-connect with the beauty, adventure and heart in photography. My passion for these elements inspires my dedication to diverse projects around the world—from to working in remote African villages, to leading shamanic trips to the Amazon rain forest and Andes. Each year I photograph Monet's Gardens in Giverny, France, an intimate relationship and honor which began with restoring them 25 years ago.

Photography can tell a story, preserve people and land and even create a healing resonance. Many large photo panels of mine are "Views to Healing" in hospitals around the country. I use photographic images to invite my audience to experience heart and meaning. Please look at my website to learn more: www.elizabethmurray.com